By Paul Foley

The first step of niche site creation is to determine what your niche is going to be. This is typically something that does not come easily to most people. After all, how do you figure out a niche that isn’t overdone and is something that you and other people are interested in? Here are three tips to help you find your niche and impress your visitors.

Tip #1 — List 10 possible niche topics

The first tip takes some time, but it’s one of the best tips and definitely the first step towards discovering how to find your niche. Sit down and start thinking about things that are interesting to you. Maybe you’ve always wanted to create a site dedicated to basketball or perhaps one about video games. As you come up with ideas that sound appealing to you, write them down on a sheet of paper. If you come up with more than 10 possible niche topics, that’s OK— the more ideas you have, the better. When you feel like you don’t have any more ideas in your head, move on to tip #2.

Tip #2 — Plug your possible niche topics into a search engine

You want to see what people are searching for on the Internet, and how popular your niche site could potentially become. Take that list of possible niche topics, and one by one, plug each into the search engine (Google is a good starting place purely because it receives the most traffic). At the top or bottom of the page, you’ll see how many results came up for that topic. Write the numbers down on your sheet of paper, next to the topics. Once you’ve gone through all the topics, see which one netted results that were about average. That is the one you want to use. Why? Because you don’t want to pick a topic that is over or underused, as that only hurts your chances of building a successful niche site. You should be aiming at competition levels that are in the thousands — no more. If your search terms came back in the hundreds of thousands or low millions try and find a more specific aspect of these niches.
 

Tip #3 — Pick your topic and see if you know enough about it to create relevant content

A very important part of discovering how to find your niche is thinking up possible topics. You want to pick something that isn’t going to be difficult to create content for. That’s because you want to create website content relevant to your niche that people will want to come back to your site often. If you pick a topic that you simply cannot generate content for, the site is going to fail; people won’t want to read content that is dull, uninspired and often irrelevant to the topic at hand.

Perhaps you’ve picked a topic that you are familiar with and can easily pump out good content for. That’s the ideal situation; you have figured out your niche.

But what if you’ve picked a topic that you really don’t know a whole lot about? What are your options then? Well, you could do what I do: I research the topic heavily, and then try to write content from whatever I’ve read. It’s a slow process, but it does work (this doesn’t yield the best results, as book knowledge is never as good as actual experience).

Maybe you don’t have time for research, or simply aren’t a natural at writing (and most people aren’t). If that’s the case, you can simply hire someone to create content for you based on your niche keywords and topic. Using freelance writers offers an alternative; some can give you excellent, relevant content. Most are affordable and high quality, which is why it may be a good idea for you to outsource the content writing (but remember, a lot of them can’t write or English isn’t their mother tongue, so you need to choose carefully).

Paul Foley is the publisher of CASH Sense: Create Niche Content Web Sites Literally in Minutes! (click here for a free 5-part mini course).

Source: TeachMarket.com — The Extra-Bucks-For-Teachers Website

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